siaf2023

Shafaq Ahmad: "The Element of Geometric Shapes coming through Manifests Beauty through Balance and Harmony" Shanghai International Art Fair

The Mysterious Letters, Realm of the Hidden, installation. 

Artist Name: Shafaq Ahmad

Born: Rawalpindi, Pakistan

Live: Texas, United States

Website url: www.shafaqahmad.com 


Shafaq Ahmad was born in Rawalpindi, Pakistan. After Ahmad left Pakistan she lived in the United Kingdom, Iran and Denmark before settling down in the United States. She graduated Summa Cum Laude with a Bachelor of Fine Art degree from Virginia Commonwealth University in Richmond, Virginia in 1991 and a Master of Fine Art degree from Texas Christian University in Fort Worth, Texas in 2011. She has travelled around the globe visiting many countries in Asia, Europe and North America. Ahmad worked as an art glass designer from 1995 to 2003 and collaborated with several art glass studios in Czech Republic and Sweden. She also designed art glass for Barovier and Toso Czech Republic till 2003 for 8 years. Her art glass designs are in private collections in many countries. Presently, she works as a multimedia artist. She employs painting, 3D, digital media, print making, mixed media and onsite installations. Ahmad has participated in many solo and over 70 group exhibitions in the USA, United Kingdom, Pakistan, Czech Republic, Germany, Italy and United Arab Emirates. Her work is a part of permanent collections at the Sharjah Department of Art and Culture in the United Arab Emirates, Museum of Geometric and Madi Art in Dallas, Texas, Mercedes Benz Daimler Financial, Corporate Headquarters in Fort Worth, Texas and other institutions. Ahmad’s work has been published in Dallas Morning News, Art Voices magazine, Studio Visit magazine, Islamic Arts Magazine, Emel magazine, Art Now Pakistan, Dallas Art Review, Star Telegram, Libas Magazine, Valassko, Vlastivedna Revue, VAIA, bont VOOR BINNEN, and Ceramic & Glass, among other publications.

Firmaments Revolve and Merge, oil on linen

SHAFAQ AHMAD, ARTIST STATEMENT

I hope that my art brings a different point of view which most of the audience can relate to visually and spiritually. To most people my work may look very abstract and that is intentional but it is the spirit of the artwork that I hope people will connect as individuals and as a group. Also my work consists of repetitive writing or mark making, and layering which represents meditation of each thing on it’s Creator, in the cosmos. If you observe closely one finds this repetition in everything in the Nature from an atom to humans, animal kingdom, plant life, planets, stars, fractals and so on and so forth. 

The act of creating serves as contemplative process through which I attempt to show the connection of the universal spirit of all living beings. The experience of being embraced by the universal spirit is expressed through luminosity of color and light, movement through gesture, richness through layering of color, and depth through intertwining mark making. The element of geometric shapes coming through manifests beauty through balance and harmony. The calligraphic mark with a sense of forever being repeated represents the infinite consciousness. The movement and the energy of the calligraphic marks show the constant state of flux of each thing. 

The Protector, oil on canvas

How would you describe yourself? And your artwork? 

My art work is inspired by the tradition of mysticism which is based on a belief in one Creator who is the prime source of all creation. I truly believe that I am but a vehicle for the creation of my artwork and do not ascribe any credit to myself. Mostly my paintings are spontaneous and not much planning goes into them. The painting evolves as the canvas start to dictate the progression. At some point I stop and move back from the canvas to look at it from a critical eye to evaluate the progression more formally. In other techniques apart from painting I have to employ more structure and planning for example the composition and layering of the images. The process is  the most important in my work. I also feel that as I grow as a person my artwork evolves too.

Ahmad at the print studio in Dallas

What drives you? 

The love for the Creator and the Creation in all its natural forms. Nature and the Universe itself is a great teacher. All one needs is contemplation and investigation. Actually I learn from everyone and everything around me every day.

What is your definition of art?

Art is an expression of each individual and in a way a portrait of the self, her/his inner struggles, aspirations and relationships. Art is a vehicle to connect to others and cross the boundaries of cultures and  traditions. It is a perfect way to not only relate to people but also learn to be accepting of others and to open a dialog without seeming threatening or intimidating.


I know my artwork is finished when…?

My artwork is finished when I feel that adding or subtracting anything would not enhance the artwork in anyway.

The Witness, oil on canvas

Greatest person you ever met?

The most influential people in my life were my parents.
The brought me up with a good balance of belief system, cultural values, exposure to art and literature, work ethic and taught me how to take life as gracefully as one can and be accepting of others.


Have you ever had a spiritual happening?

 I wouldn’t be who I am without them. 

How do you work?

As an artist I work in my studio for few hours every day or most days. I paint and also work digitally to create artwork. I also employ other media as needed. The aim is to be consistent and work as hard as you can to make the best presentation possible. I prefer to work in in the morning in my studio when I feel most rested and relaxed. I also take mental notes when I am traveling and take photographs as reminders and documentary purposes. 

Apparent and Hidden, oil on canvas

I was born and raised in Pakistan which is primarily an Islamic country with a rich history and culture, including art in all forms and literature. Pakistan is also known for many important mystic figures and their inspiring writings. I grew up with exposure to rich textures, colors, sounds and diverse cultures, different ethnicities, costumes and many languages and dialects. Urdu is the national language of Pakistan. I was introduced to visual arts, music, poetry and literature from an early age and remember sitting with my parents and their friends, including well known artists during intellectual discussions and poetry  sessions.


What’s integral to the work of an artist?

Artists must be true to themselves, and try to use original ideas, thoughts and inspirations. Sincerity is of the utmost importance in what an artist is portraying, for the audience to connect to the spirit of the work. They also must have a good work ethic to consistently produce quality work. The artist must aspire to be the best at what she/he creates.

What work do you most enjoying doing?

I enjoy making art with different techniques and using various media, but I enjoy painting on canvas the most. I also enjoy creating digitally as it allows me to work at a much faster pace. It has helped me in creating installations in a much shorter period of time. 

What themes do you pursue?

In my work process is very important. I use literature, contemplation, observing nature and research the sciences  pertaining to the cosmos especially advancements in astronomy, astrophysics and the relationship between the micro and the macro in our Universe.

 Transparent Veils, mixed media

What’s your favorite art work?

One of my favorite series that I made is Forty Days Forty Nights. In this series I created one image per day for consecutive forty days, working few hours each day. This was a form of meditation inspired by a traditional meditative practice  in my culture where the devotee isolates him/herself for forty days and nights to contemplate and try to connect with the Creator. 

Forty Days Forty Nights, Chillah series of forty images

What jobs have you done other than being an artist?

I owned an art gallery for 10 years after my undergraduate studies and worked as gallery director and curator. I represented many local and international artists in Virginia, USA. I also volunteered as an Art Director and curator for a non profit organization till last year in Dallas, Texas. We organized international exhibitions and symposiums to bring Islamic art to the local communities in cooperation with local museums, Universities and other art organizations. Now I have founded a new organization called Contemporary Islamic Art Forum. My aim is to bring contemporary Islamic art to the local community working with local and international artists and experts. 

What research to you do?

I have a library in my studio where I have books to research and inspire me as an artist, including books on art, mysticism, science and philosophy. I also research the internet for the latest development in the arts, as well as in the field of astronomy and other sciences. During my travels I am always finding new information and inspiration from people, places and nature in general. 

Meet Elena Seroff a Contemporary New York-based Artist : Exhibitor Shanghai International Art Fair.

Elena Seroff is a contemporary New York-based artist who works in abstract painting, drawing, and printmaking. Born in 1975 in the coastal city Kaliningrad (Konigsberg), Elena developed a passion for art at a young age and dedicated herself to honing her craft. She spent her teenage years in Estonia. After finishing high school in Paldiskiy, Elena studied fashion design at LEX University in Tallinn. Following the collapse of the Soviet Union, Elena returned to her hometown, where she earned a diploma from the Art and Industry College in Decorative Art. In 1996, Elena immigrated to New York, where perspectives on art continued to develop and evolve. In 2010, she participated in the two-year program for figurative drawing at The National Academy and School of Fine Art and Chelsea Classical Studio in New York.

Despite being an impressionist artist, Elena decided to branch out and start creating abstract art. This new direction has allowed her to explore deeper themes and emotions through her work. Elena often incorporates her experiences and feelings in her abstract paintings, adding intimacy and vulnerability to her art. Elena's transition from impressionist to abstract art has been an exciting evolution in her career. It showcases her versatility as an artist and her willingness to take risks to grow and evolve.

Being passionate about art, Elena started Clarus Art Studio in 2015. The same year, she began working as an art director at The Pushkin Society of America. Later, she founded The Pushkin Society Artists Guild for established and emerging artists, where she curated many art and literature events. Elena also serves as Founder and Art Director for Artios Gallery, a curated online gallery that showcases contemporary artists selected for their unique creative vision. In 2021, Elena participated in the group exhibition "Sciarsism" at the Kyiv History Museum, Ukraine. She received The Best Artist in Abstract award during the show and exhibited at the Moscow Museum of Modern Art (MMOMA). Currently, Elena lives and works in New York City. 

What is so unique about your artworks? How do you work?

I am an artist whose work spans both impressionist and abstract styles. My unique approach is to capture light and color with my willingness to delve into deeper themes through my abstract work. I am drawn towards the simple, unpretentious, and quotidian in framing my vision of reality. This sensibility can be reflected in my abstract series "Love in Three Colors" and "Adam & Eve Rebirth," which depict emotional connections between people, passions, and expressions of love that provoke a sense of movement as a continuation of life.

Like the Spiral Dynamics Model theory, human creativity has been developed and improved over centuries. I look for rhythm and balance in composition through color and line. Form comes first, and color is a complementary factor. Spontaneity is not for my creative process. First, I create different compositions by sketching using colored pencils and watercolors and modifying or adding color combinations to find the right balance. After I find a suitable design and am satisfied, I start working with the canvas. I prefer to work with oil paint, which allows me to use the glazing technique. Lately, I've been adding a style of Pointillism, enabling me to find the desired transformation to soften from dark to light tones in my art.

What is your background?

I started my journey in art at the age of 14. Raised in a family of military personnel, I changed three schools. As a high school student, I enrolled in an after-school art class. I do not recall the name of my first art teacher. However, I remember my first painting lesson and a still-life setup composition with a Rowan Tree branch in a vase. Having never held a brush and not knowing where to start, the art teacher sat me down in front of the composition and said, "Start painting." Attending an art class was very interesting, and I quickly began to gain the skills of a real artist. A year later, my group and I participated in a regional art competition for talented students, where I received an honor diploma for successful participation.

The passion for art came to me from my maternal grandfather, Valentin. I only knew a little about him since we didn't communicate often. But every time I visited his home, I saw a lot of photographs, canvases, and stretchers lying on the floor. He was an excellent photographer, painter, and a gifted furniture-making craftsman. While his name might not have echoed the grandeur of Serov Valentin Alexandrovich, my grandfather, Serov Valentin Petrovich, carved his path of brilliance in his unique and talented way.

Where do you get your inspiration? What are the main directions in your creative path?

I began my artistic journey with realism, fueled by a deep appreciation for academic art. However, my passion led me away from conventional forms embracing abstract thinking. Delving into Cubism and Abstraction, I realized that these artistic realms align more closely with my philosophy about art. Among the pioneers who inspired me from the early 20th century are Juan Gris, Vasily Kandinsky, Kazimir Malevich, Lyubov Popova, and others.

Human beings are inherently emotionally and physically unstable entities, reflecting life's endless transformation. An excellent example of this transformation is Pablo Picasso, who continuously changed his artistic style throughout his creative evolution. 

Presently, my primary artistic focus is around Suprematism and Geometric Abstraction. I aim to prompt viewers to engage in contemplation and free-thinking, much like the dynamic and ever-changing nature of life and humanity.

What is your life quote/motto?
Never stop. Move forward and make plans. Believe into yourself, and don't be afraid to make mistakes.


Artist Name: Elena Seroff

Born: 1975, Kaliningrad / USSR

Live: New York, NY / USA

Website url: www.elenaseroff.com

Facebook: www.facebook.com/elenaseroffart

Instagram: www.instagram.com/elenaseroff